Ruby

Ruby Boutique is the home to New Zealand designed labels Ruby and Madame Hawke as well as stocking a variety of other labels including Lonely lingerie by Lonely Hearts, Kathryn Wilson shoes, One Teaspoon, Cassette Society, Insight Swimwear and Matina Amanita jewellery.

Ruby, under the direction of designer Deanna Didovich, has developed a strong personality that is instantly recognisable – cheeky and charming, playful and quirky with a sense of adventure. The label made its debut appearance at New Zealand Fashion Week in 2010 and Deanna Didovich for Ruby voted ‘Designer of the Year’ by Metro magazine. The Ruby range includes women’s fashion, footwear and nail polish.

Madame Hawke is about something more than fashion. Established in New Zealand in 2005, the creative brand has established a unique, collaborative and assured approach to fashion.
Like the women who wear it, each Madame Hawke collection has a story, defined by contrasts - an aesthetic that is both powerful and playful, modern with a classic touch.
Emily Miller-Sharma began as designer in 2008, and under her direction Madame Hawke has collaborated with various artists and creatives. Each season Miller-Sharma works with her many muses to create the Madame Hawke Journal, which documents the process and outcome of each collection in keepsake format.

Ruby Boutique is the perfect store for trend-setting pieces at good price points. The prices range from $15 - $600 across the multiple brands and there is something for everyone from footwear to dresses, cocktail rings to the perfect winter coats.